VP and Practice lead of Digital Transformation, Isabelle Perreault was recently featured in the Ottawa Business Journal article, Sidestepping the status quo: Ottawa’s Isabelle Perreault creates career in transformation.
The article speaks to Isabelle’s expertise, interest and drive for success. Here is a quote taken from the article:
“Digital transformation is in constant evolution,” Ms. Perreault says. “I did the research and put it all in writing – the transformation framework, the processes, built a digital readiness assessment – I documented everything. It was a tremendous amount of work. But I consider myself a specialist in this space now. Many agencies offer digital marketing, whereas my focus is more on organizational readiness and the ability to leverage digital to improve performance. It is very satisfying.”